Thursday, September 21, 2006

What is advertising?

Advertisement is a notice, such as a poster or a paid announcement in the print, broadcast, or electronic media, designed to attract public attention or patronage.

is the business of drawing public attention to goods and services, and performed through a variety of media.It is an important part of an overall promotional strategy. Other components of the promotional mix include publicity, public relations, personal selling, and sales promotion.

There are ways of advertising also I have known like free advertising, online advertising, outdoor advertising, print advertising, radio advertising and tv advertising.

And also John Wanamaker is the Father of Modern Advertising and Father of the Department Store. Was a Unite States bussinessman, civic and political figure.